Asiasoftfocus main strategies to expand across the region

BackMar 13, 2013

March 13, 2013: Promoth Sudjitporn CEO of Asiasoft Corporation Public CompanyLimited (Thailand) says that the strategic plan of the year 2013still focus on proactive policies for business growth, by viewing the whole market as "Single Market" to cover the entire region of Southeast Asia. In this year, wehave continuous plans to penetrate into the international market, expanding into Indochina as especially for Vietnam, Myanmar and Cambodia. These three countries are attractive market and are expected for quite high online business growth in the future

For new products to be launched in this year,Asiasoftholds the Global Content strategy to concentrate on global business partnership. We cooperate with the developer, Sony Online Entertainment and andSega, to open the regional games service, include DC Universe Online and the Phantasy Star Online 2, as well as selecting the quality game that is attractive to the player waiting for so that we engraft and expand market opportunities. In this year, we plan to launch more games as the legend like Ragnarok 2, Audition 2 and Cabal 2.

Asiasoft's new progressive business in this year is Mobile Game Platform.Mobile Platform is an interesting business with veryhigh growth rate. With availability of current technology, we aim that it could generate revenue to 30% for our corporate group in the next 3 years.

Asiasoftstill look for new channel to increase business growth and expand the work strategy for our continuous progress. With availability of the organization, experience in online business, and main strategy as planned in 2013, we set our growth targetof Asiasoft'sgroup at least 30 percentage. With the revenue proportion from abroad, it is aimed to increase and become 50 percentage of the Group's total revenue.